Our program in Digital Product Design invites students to become drivers of the ever-present impact computational technologies are having on our lives by translating ideas to designs, and designs to functional products.
They are tasked not just with the aesthetic demands of digital interfaces, but with a value proposition, customer research, the creation of interactive prototypes, and the fundamentals of digital product development.
Thus, proficiency in user interface (UI) and user experience (UX) is of utmost importance. This is because UI/UX help immortalize a brand for they guarantee seamless experiences, in addition to vibrant visuals. The modern designer must not only master aesthetics but also functionality. Achieving this lies at the very heart of the future of design.
We create a dynamic, challenging, and idea-driven environment that demands an innovative and entrepreneurial approach to the digital world:
The combination of conceptual and technical training at an advanced level for this highly interdisciplinary context prepares functional designers and creative problem solvers. Students leave the program equipped to manage the entire digital product life cycle. They have a keen eye for understanding the world and its needs, identifying opportunities, and responding with beautifully crafted and thoughtfully conceived user experiences.
Their exposure to complex systems, emerging technologies, and integrated experiences prepare them for one of the most lucrative & in-demand design careers in the world.
Analytical drawing + Perspective + Object drawing + Sketching + Outdoor drawing + Colour + Creativity + Illustration + Fundamentals of Games + Storyboarding + Volume 3D & 2D worlds + Introduction to Interactions + Photography + Storytelling + Art History
Graphic Design + Page Layout + Typography + Computer Graphics + Photography + Writing + Motion Design + Digital Culture: Consumption & Addiction + Human Sciences + Research Methods + Digital Design Tools + UX Design + UI Design + Typography on the Web + Websites on CMS + French
Ergonomy + Prototyping with Figma + Digital Design Systems + Digital Art Direction + User Research + Interactive Design + UX Design + UI Design Advanced + Technical Understanding + Emerging Tech + Copywriting for Digital + Digital Product Management + French
Students who have completed grade 12 or higher, who have a passion for design and a flair for the creative can apply to this programme. Students may also apply as transfer students from other graphic design or visual communication programmes. Contact the admissions team for details.
Students must submit the application form to enrol for the desired courses in our institute.
High School Transcripts
Bring a creative portfolio* if you have one.
(*required for transfer students in year 2+)